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Facebook Ads for businesses
Facebook Ads Introduction
Welcome to Social Media Me (0:52)
Getting Started in Meta Business (Facebook Ads) (3:52)
Get Set Up to Run Ads (payment) & Overview of Campaign Types (19:37)
Have a website? Do this BEFORE You Start Running Ads
What is Events Manager & Set Up Facebook Pixel (6:16)
Checking your Facebook Pixel is Working (1:16)
Awareness / Reach Campaigns
What is an Awareness / Reach campaign? When should you use it? (1:17)
Creating an Awareness Campaign (42:54)
Duplicating Ads Quickly from the same campaign (5:36)
Traffic Campaigns
What is a Traffic Campaign? When should you use it? (1:14)
Creating a Traffic Campaign (34:36)
Audience Manager: Create HIGH converting audiences
Getting the best from Audience Manager (1:08)
What is a Custom Audience? Creating your own (14:43)
What is a Lookalike Audience? Creating your own (9:22)
Sales Campaigns
What is a Conversion / Sales Campaign? When should you use it? (0:54)
Conversion Campaigns (26:40)
Retargeting Sales Campaigns
What is a retargeting campaign? When should you use it? (1:11)
Setting up a retargeting sales campaign (24:08)
Want even HIGHER CONVERTING Retargeting Campaigns? Do this! (5:44)
Lead Generation Campaigns
What is a Lead Generation campaign? When should you use it? (1:20)
Creating a Lead Generation Campaign (Email Leads) (27:27)
How to download your leads from Facebook (2:52)
Creating an Awareness Campaign
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